Reputation – General Public Sharing health data

Read more about the reputation of pharmaceutical companies operating in the UK among the general public

The public are open to sharing their health data – with caveats.

I'm pretty relaxed about health data being used for any genuine clinical reason as long as it truly is anonymised and highly regulated by an independent body.

Few have any objection to sharing their health data, provided it is anonymised and safeguarded. When prompted, more than four in five indicate at least one purpose for which they would be happy for their anonymised health data to be used for – with improving NHS services being the top one.

I would be OK with my health data to be used to improve healthcare if it was anonymised, well protected, and well regulated.

I would largely be okay with it but I would want it to be very tightly regulated and controlled

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Last modified: 20 September 2023

Last reviewed: 20 September 2023